How much does Booking.com really cost a SA guesthouse?
The 15% commission adds up fast. The real annual cost for small accommodation, and what a direct site actually recovers.
Articles are being rewritten for a broader audience. Links return as each piece goes live.
Small business SEO: how customers find you on Google
When someone Googles your business name, do they find you or a competitor? How to own your own search results.
Why WhatsApp enquiries work in South Africa
South African customers prefer WhatsApp. A form that sends enquiries to your phone converts better than a complex online system.
Should you delist from Booking.com? (No, and here's why)
Keep the platform for discovery and take repeat guests direct. Delisting loses the first-time guests it sends you.
The billboard effect: what a direct site actually captures
Guests see you on a platform, then book direct. What a direct site captures and what it doesn't.
5 things every small business website needs in 2026
Mobile speed, WhatsApp, local SEO and two more non-negotiables for a site that turns visitors into enquiries.